So you get more information instantly before you call. "You can check out the website," Leong said. The links make the ads interactive by offering a potential customer options such as click-to-call, email, text messaging, a website, pictures and social media links. Leong said the paper knew that 90 percent of the population has a smartphone, so the classified ads contain text links. The Journal considers AMR to be a department and a partner rather than a vendor. The Journal retained its legal advertising and obituaries. Its sister company, SkyBridge Mobile, developed the program for the Journal. AMR has its own sales staff and state-of-art technology. The Journal outsourced its classified to A Marketing Resource, which handles customer service and retention. Local papers like the Journal have an opportunity to get classified advertisers back by building trust, he said. While classified advertising has long been in decline at newspapers, Leong said people have become leery of high-volume online sites such as Craig's List and social media. "Instead of just reading the ad, someone's going to pick up the ad, text the number, and all of a sudden they interact with you completely." "The reach and the interaction will be much greater, particularly the interaction," said Joe Leong, vice president/chief revenue officer of the paper. The result has been a positive swing of more than $70 per ad. To revive classified advertising, the Albuquerque Journal linked its print product to smartphones. View PowerPoint of the Mega-Conference presentation There are currently early digitized newspapers on this site for Albuquerque, Aztec, Carlsbad, Carrizozo, Cimmaron, Clayton, Clovis, Columbus, Deming, Kenna, Las Vegas, Lincoln County, Lordsburg, Red River, Socorro, and Tucumcari.By Jane Nicholes, SNPA Correspondent Mega-Innovation Award Finalist: Albuquerque Journal The earliest New Mexico paper that is included in Chronicling America is for 1880 and the latest is for 1922. You can search by State, County, and Town to find newspapers in New Mexico and other states. The Chronicling America website has two parts - an option to search digitized American newspapers published before 1923, and an option to search the US Newspaper Directory, 1690- present to find information about newspapers published in the United States, including where to find microfilm copies that may be available through interlibrary loan. newspapers" will retrieve these papers, or search for the name of the town followed by N.M., for example: Socorro N.M. Search the Library's catalog to see which papers are available at the library in print and microfilm. The Library has many early New Mexico newspapers. If you feel you should have open access and are being asked for logon and password authentication, please contact Cengage Gale Technical Support at: You can also ask for help from the New Mexico Stat Library by using the "ASK a Librarian" form anytime or by calling 50 Monday through Friday from noon until 4:30 pm. While Geo IP should work anywhere in NM, there are a few exceptions. Another access point for these resources is the El Portal database collection of the NMSL. Once your IP address is validated as an IP address within New Mexico, you can access El Portal online resources without being asked for any logon or password. Geo-IP authentication checks the IP address IP address of the device you use to access the resources and compares it to a database of all IPs known to originate within New Mexico. These NMSL Gale resources use a technology called Geo-IP authentication. New Mexico residents can freely access this resource from any internet connection 24 hours a day, 7 days a week. Institute of Museum and Library Services (IMLS). The New Mexico State Library provides this Gale resource for all New Mexico residents through funds provided by the U.S.
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